Business & Money Expansion Mentor  

FOR FEMALE LEADERS & CORPORATE HIGH ACHIEVERS PIVOTING TO ENTREPRENEURSHIP
Helping You Build Profitable & Purpose Led Businesses with Soul

Meet Allera Dawn,



From the trading floor to leading women into their next era of success,

I’ve lived the pivot so many ambitious women are being pushed into and dreaming of.

After 20+ years in global finance, managing high-stakes client relationships on Sales & Trading floors, I transitioned out of corporate and built a profitable business from the ground up (& self funded).
What started as a side-hustle is now an international coaching and advisory company guiding women through business growth, identity evolution, and wealth creation on their terms.

After years in high-stakes finance, I saw firsthand how automation and AI reshape industries and how women need a new path to stability, wealth, and autonomy.

I know the reality of high performance and the cost of it.
That’s why I teach women how to build sustainable, strategic success without burnout, overwork, or self-sacrifice.

My work blends strategic business growth, leadership psychology, and elite identity recalibration with energetics.  Helping clients shift from pressure and performance into clarity, confidence, and profitable service-based business models.

Over the past several years, I’ve coached more than 1,000 women, from corporate leaders and entrepreneurs to high-net-worth clients and even a NASA physicist.  Helping them break income ceilings, rebuild identity, and step into businesses and lives that reflect their true potential.

I’m also the host of a top-ranked leadership and transformation podcast, where I interview innovators in wealth, wellbeing, and conscious business - from fintech founders to global advisors.

  My mission is simple:

I help high-performing women move into their next level of success by combining strategic business design, elevated leadership, and identity mastery.
So you can shift from achievements that look impressive on paper to results that feel extraordinary in your life.
Because when your strategy, identity, and execution align, success stops being something you chase.
It becomes who you are.

CHOOSE YOUR PATHWAY TO MENTORSHIP

Step Into Your Next Era of Success

Whether you’re pivoting from corporate or scaling your business, it’s time to build a business, leadership, and life that reflects your real potential

Your next level requires clarity, strategy, and identity alignment. Choose your path and start the journey toward The Inner CEO Evolution Mentorship

Your Bespoke Strategy

Every mentorship begins with a 2-hour deep dive to map your vision, goals, and step-by-step plan. Together, we will:

  • Understand your unique vision and create a pathway to getting there
  • ​If you are transitioning from career to business owner.  We will map out a plan to build the business, audience, systems & rev alongside your job.
  • ​Identify high-ticket offers and monetizable services tailored to your expertise 
  • ​Clarify your next-level business and revenue targets
  • Create an actionable roadmap for launch or scaling
  • Pinpoint gaps in systems, marketing, and client acquisition
  • Align your business model with your lifestyle, energy, and priorities
Your business can be simple, strategic, and deeply rewarding. It’s an opportunity to channel your expertise and unique perspective into something that truly reflects who you are. By bringing authenticity into every aspect of your business, you create depth, value, and a client experience that resonates. This is your chance to redefine the rules, leverage all your experience, and package it in a way that feels natural, powerful, and uniquely yours.

PATHWAY 1
Corporate → Female Entrepreneur
(Inner CEO Pivot)

PATHWAY 2
Existing Entrepreneurs → Expansion/growth/scale
(Inner CEO Pivot)

Transition from corporate high-performer to profitable service-based business with confidence and clarity

Helping high-achieving women pivot out of AI-threatened careers and into profitable, service-based online businesses - with strategic clarity, identity evolution, and a proven business model
Scale your business, elevate your leadership, and unlock next-level revenue and impact

You’ll discover how to:

You’ll discover how to:

  • Turn your corporate expertise into a high-value offer that attracts clients effortlessly
  • Build a business model that replaces and surpasses your corporate income
  • Navigate the transition from employee to entrepreneur with clarity and confidence
  • ​Align your identity, mindset, and leadership to support long-term success
  • ​Step into entrepreneurship without overwork, burnout, or time/money wasted by trying to figure out the process and strategy yourself
  • ​Implement strong foundations with low touch systems that allow you to grow whilst in stage 1 side hustle phase & advance when you desire to scale later on
  • ​Be able to grow your online presence as a thought leader using your voice without impacting your career (or upsetting your employer) during the transition phase
  • ​Sales with soul.  Learn to sell with integrity & confidence
  • ​Deepen your inner trust whilst learning to confidently access your intuition for ideas and creativity
  • ​Identify any hidden money blocks before they manifest in business 
  • ​Learn advanced energetic mind-body practices to reset from overwhelm - anytime
  • Refine your business model for maximum profitability and impact
  • Elevate your leadership presence and identity -embodying the Inner CEO
  • Unlock next-level revenue and high-ticket offers
  • ​Assess life chapter alignment with your next business growth stage Permission to streamline, simplify or pivot.
  • ​Identify and eliminate invisible growth barriers
  • ​Build a business that grows with your vision, not against it
  • ​Incorporate systems that allow you to continue to create an overflowing lead pipeline without social media dependency
  • ​Learn how to strategically use a podcast platform within your business model for thought leadership positioning instead of performance & vanity metrics
  • ​Leverage your voice, network and experience to bring your unique edge to business- unapologetically
  • ​Understand your Inner Money System and how this influences both personal and business choices
  • ​Learn advanced energetic mind-body practices to reset from overwhelm - anytime

Core Mentorship Tools & Systems

  • Hybrid Delivery Support: Done-For-You & Done-With-You
  • ​Accelerator Pack: (Done for you)                                                                                                A complete done-for-you digital foundation — website, lead magnet, sales funnels, and webinar funnels — pre-built and ready for you to brand, customise, and launch.
  • The Podcast Authority Method-                                                                                               A strategic pathway to build presence, impact, and SEO (search engine optimization) while you transition from corporate to entrepreneurship.  Step by step on set up & templates to accelerate the process.  Together we will design the bespoke strategy to support your business launch and position you as a go to expert.
  • ​Accelerator: Lead Pipeline System & Strategy Pack                                      Utilising robust backend systems and AI-enhanced precision, you’ll create a streamlined lead-generation process that connects you with the right clients fast.                                                                                                                                              A complete, hyper-targeted lead flow solution requiring no ads, no content, and no social media. Built to fuel your business goals with consistency and clarity.

Core Mentorship Tools & Systems

  • Hybrid Delivery Support: Done for you & Done with you.        
  • ​​The Podcast Authority Method- A strategic pathway to build presence, impact, and SEO (search engine optimization) while you transition from corporate to entrepreneurship. Step by step on set up & templates to accelerate the process. Together we will design the bespoke strategy to support your business launch.
  • Accelerator: Lead Pipeline System & Strategy Pack
  • Utilising robust backend systems and AI-enhanced precision, you’ll create a streamlined lead-generation process that connects you with the right clients fast.
  • A complete, hyper-targeted lead flow solution requiring no ads, no content, and no social media. Built to fuel your business goals with consistency and clarity.

YOUR OUTCOMES

By completing this mentorship, you will experience this and more:

  • Launch or scale a profitable business that fits your life — predictable revenue, high-ticket offers, and systems that work while you focus on your priorities.
  • Step fully into your Inner CEO -make confident decisions, price your expertise correctly, and lead with authority that naturally attracts clients.
  • Shift to an abundance mindset — your actions, offers, and sales reflect your value.  Unlocking higher revenue and greater impact.
  • ​Leverage proven systems and AI-powered tools — eliminate guesswork, streamline hyper-targeting lead generation, and focus only on what drives growth.
  • ​Create a thought-leadership platform that works for you — grow visibility, influence, and credibility without relying on ads or social media.
  • ​Turn your expertise into high-value offers — package your knowledge and experience into services that clients eagerly pay for.  Turning corporate excellence into profit.
  • ​Simplify business growth — predictable, repeatable processes replace overwhelm and confusion with clarity and results.
You will leave this mentorship with a clear roadmap, the tools, and the confidence to finally run a business on your terms - profitable, strategic, and fully aligned with your vision

Start Your Pivot Path

Start Your Scale Path

Step Into The Inner CEO Evolution Mentorship

One Mentorship. Two Paths. Total Transformation.


Whether you’re pivoting from corporate or scaling your business, this mentorship provides the clarity, strategy, and mindset to create wealth, impact, and a business that grows with you

Is AI Reshaping Your Role?

AI is reshaping corporate roles faster than companies can adapt.
Women who once had secure careers are now being pushed into uncertainty and many are choosing to build businesses that give them control, stability, and earning power.
  • You feel the pressure of AI replacing your department or function 
  • You want ownership over your income and future
  • You know your skills are valuable but you don’t know how to turn them into a business
  • ​You want a clear path to a profitable service-based offer
  • ​You want to transition with confidence, strategy, and support (from someone who has done it)
If you are reading this, you aren't alone.  According to Forbes 
''The millions of women pursuing entrepreneurship today aren't abandoning ambition. They're redefining it on their own terms. It proves the best career path isn’t always the one laid out by someone else. Often, it’s the one you build yourself.''

I have created a results-driven blueprint for women transitioning out of corporate to launch a profitable online business, embody their Inner CEO, and unlock a new era of influence, income, and time freedom



Dr Elke Smeets
PSYCHOLOGIST, LECTURER, RECORDING ARTIST & SOUND THERAPIST
@DR.ELKE.SMEETS

RESULTS IN JUST SIX MONTHS

  • Generated £10K and £40K months while confidently tripling her prices and launching a new passive revenue stream
  • Sold out her retreat in just one week with ease and without chasing clients
  • Reclaimed her voice and creativity — even performing on stage as part of a performance group
  • ​Brought her unique style, essence, and expertise into her university teaching, elevating her lectures and amplifying her impact as a lecturer.

THE INNER CEO BLUEPRINT


A practical framework for ambitious women ready to integrate inner alignment with outer strategy

Unlocking sustainable success, stronger leadership, and consistent business growth

THE EMBODIED SOVEREIGN WOMAN
Signature Advanced Inner Mastery Program


Podcast
Pure Light 1111
Soul Aligned Living
on iTunes

Welcome to the Soul Aligned Living Podcast 
(Ranked Top 4 Spiritual Podcast)

The place where soul, strategy, and wealth converge.

Hosted by Allera Dawn, Business & Money Expansion Mentor and Creator of the Soul Architect Series™ Transformation Method.

Each episode brings you into conversation with a powerful lineup of thought leaders - psychotherapists, shamans, female wealth strategists, and high-impact CEOs - women who are reshaping industries, elevating the collective, and pioneering the next evolution of leadership.

Inside this space, we dive into the energetic architecture of wealth, the frequency of alignment, and the strategic foundations of embodied, soul-led leadership.

Together, we bridge personal evolution with business mastery - so you can build a business model that expands with you and reflects the truth of who you are…
a woman designed to create, lead, and live on your own terms.


In this podcast we delve into the following:
1:  Setting personal boundaries at work to prevent burnout.
2:  How to cope in high pressured environments - balancing imposter syndrome vs self belief.  
3: Understanding why we get overwhelmed at work and in life.  
4: Being more energy conscious and self aware.
 5: How to stay grounded amidst uncertainty.
6: Are companies doing enough to support workplace wellness?
7: How companies are approaching neurodiversity. 
8: Taking a holistic approach to our work to perform at our highest selves.

Allera has the rare capacity to help you connect your unique light-filled essence with strong roots of grounded strategy and action.  She helped me expand past what I believed was possible for myself in line with the current landscape of business & align to the new paradigm.  For me this activated a deep knowing of the positive impact I am here to create and that all of my life experiences to date have been part of the training ground.  
Her gift is to help you elevate in all areas of your life.
Rebecca (US)

iTunes Reviews





2025 © Copyright Pure Light 1111 Ltd. All Rights Reserved.